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50 finalistas em Brand Experience & Activation, Industrial Craft e PR

Vencedores das categorias serão revelados na quarta-feira, 23, no hotel Grand Hyatt, no Rio de Janeiro

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Teresa Levin
22 de maio de 2018 - 17h45

Júri de Industrial Craft define finalistas (Crédito: Eduardo Lopes/ Imagem Paulista)

Os jurados reunidos no hotel Grand Hyatt, no Wave Festival in Rio, definiram 50 finalistas nas categorias Brand Experience & Activation, Industrial Craft e PR. Antes denominada Promo, a categoria Brand Experience & Activation foi presidida por Monica Marulanda, da AlmaDDB, e definiu 20 trabalhos para disputarem prêmios, confira abaixo:

País Agência Anunciante Título Subcategoria
Peru McCann Lima Burger King King Popcorn Retail Experience & Activation Visualizar
United States Fitzco//McCann & Casanova//McCann Coca-Cola Celebracion de 1000+ nombres Comparte una Coke Brand Experience & Activation: Sectors Visualizar
Costa Rica Interaction Burger King Costa Rica Vote your way Brand Experience & Activation: Sectors Visualizar
Peru McCann Lima Burger King King Popcorn Brand Experience & Activation: Sectors Visualizar
United States We Believers Burger King / Pepsi Argentina Unprejudiced Brand Experience & Activation: Sectors Visualizar
United States We Believers Burger King / Pepsi Argentina Unprejudiced Retail Experience & Activation Visualizar
Argentina Mercado McCann Iniciativa2030.org Initiative 2030 Excellence in Brand Experience Visualizar
Brasil GTB Brasil Ford Motor Company Safe Cap Touchpoints & Technology Visualizar
Brasil Hands Cervejaria Kaiser Brasil S/A Heineken Green Drivers Brand Experience & Activation: Sectors Visualizar
Brasil CHEIL BRASIL Samsung Samsung Touchpoints & Technology Visualizar
Brasil Africa AmBev The Debut Excellence in Brand Experience Visualizar
Brasil Almap BBDO Elma Chips Cheetos Fax Touchpoints & Technology Visualizar
Brasil Wieden+Kennedy São Paulo AB InBev Smart Beats Touchpoints & Technology Visualizar
Brasil Lew’LaraTBWA Nissan do Brasil Nissan’s follow the ball Brand Experience & Activation: Sectors Visualizar
Brasil Lew’LaraTBWA Nissan do Brasil Nissan’s follow the ball Excellence in Brand Experience Visualizar
Brasil Ogilvy Brasil IBM The Voice of Art Excellence in Brand Experience Visualizar
Brasil Ogilvy Brasil Hermes Pardini VR Vaccine Brand Experience & Activation: Sectors Visualizar
Brasil DM9DDB WALMART JOB ON THE SHELF Brand Experience & Activation: Sectors Visualizar
Brasil DM9DDB WALMART JOB ON THE SHELF Retail Experience & Activation Visualizar
Brasil F.biz Unilever The Sweat Sponsorship Excellence in Brand Experience Visualizar

Já a categoria estreante no evento Industrial Craft teve 16 finalistas, sendo cinco da AlmapBBDO, veja abaixo:

País Agência Anunciante Título Subcategoria
United States Alma DDB Rio Art Oil Spills Illustration Visualizar
Brasil GEOMETRY GLOBAL RIO DE JANEIRO GloboNews GloboNews Prisma Posters Typography Visualizar
United States the community British Beer and Pub Alliance There’s a Beer for That Illustration Visualizar
United States the community British Beer and Pub Alliance There’s a Beer for That Art Direction Visualizar
Argentina La Comunidad Ferrero Argentina Tic Tac Millionaires Illustration Visualizar
Argentina La Comunidad Gobierno de la Ciudad de Buenos Aires Don’t Text and Drive Art Direction Visualizar
Argentina La Comunidad Gobierno de la Ciudad de Buenos Aires Don’t Text and Drive Illustration Visualizar
Argentina La Comunidad Ferrero Argentina Tic Tac Millionaires Art Direction Visualizar
Brasil FCB BRASIL Clube de Criação Re-reborn Typography Visualizar
Brasil FCB BRASIL Estadão 100 things to do in Brazil before you die (100 coisas para fazer no Brasil antes de morrer) Art Direction Visualizar
Brasil Almap BBDO Alpargatas Made of Brazilian Summer Art Direction Visualizar
Brasil Almap BBDO Alpargatas Made of Brazilian Summer Art Direction Visualizar
Brasil Almap BBDO Kiss FM The Book of Rock Art Direction Visualizar
Brasil Almap BBDO Alpargatas Made of Brazilian Summer Art Direction Visualizar
Brasil Almap BBDO Kiss FM The Book of Rock Illustration Visualizar
Brasil R/GA MEDIA GROUP Banco Bradesco S.A. next. a new bank connected by design. Art Direction Visualizar

Em PR, o grupo de jurados presidido por Veronica Elizondo, da Conill, dos Estados Unidos, definiu 14 trabalhos para disputarem prêmios, confira a lista a seguir:

País Agência Anunciante Título Subcategoria
Peru McCann Lima Sociedad Peruana de Sindrome de Down THE AD THAT MADE A CHANGE IN 24 HOURS PR: Sectors Visualizar
Costa Rica Interaction Burger King Costa Rica Vote your way Techniques Visualizar
Costa Rica Interaction Burger King Costa Rica Vote your way Excellence in PR Visualizar
Costa Rica Interaction Burger King Costa Rica Vote your way Excellence in PR Visualizar
Argentina Rapp Argentina Haciendo Lío #TodosX2Pesos PR: Sectors Visualizar
Brasil J. Walter Thompson Coca-Cola Fan Feat Techniques Visualizar
Brasil J. Walter Thompson Coca-Cola Fan Feat Excellence in PR Visualizar
Brasil DAVID Coca-Cola Essa Coca é Fanta PR: Sectors Visualizar
Brasil DAVID Burger King Chocolate Whopper PR: Sectors Visualizar
Brasil Africa AmBev The Debut Techniques Visualizar
Brasil Ogilvy Brasil Hermes Pardini VR Vaccine PR: Sectors Visualizar
Brasil F.biz Instituto Maria da Penha Clock of violence Digital & Social in PR Visualizar
Brasil F.biz Unilever The Sweat Sponsorship PR: Sectors Visualizar
Brasil F.biz Unilever The Sweat Sponsorship Excellence in PR Visualizar
Publicidade

Compartilhe

  • Temas

  • Veronica Elizondo

  • Monica Marulanda

  • AlmapBBDO

  • Alma

  • Conill

  • Wave Festival

  • Wave

  • PR

  • criação

  • industrial craft

  • brand experience & activation

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