Social & Influencer / Shortlist
Título: More Than 70%
Agência: J. Walter Thompson
Anunciante: Instituto AzMina
Diretor de criação: Ricardo John, Rodrigo Grau, Humberto Fernandez, Renata Leão
Produtor da agência: Marcia Lacaze/ Carolina Florentino
Redator:: Breno Ferreira
Atendimento: Carolina Amaral, Luiza Tofeti, Andressa Tamburini, Thiago Galdi
Produtora de som: Satelite Audio
Outros créditos: Head de Estratégia: Bertrand Cocallemen // Mídia: João Dabbur, Camila Bertoli, Gabriela AmatoMotion Design: Marcus Prado // Artistas: Daniela Mercury, Tiê e Valesca Popozuda
Sinopse: In Brazil, women still earn, on average, only 70% of what men earn in the job market. And worst of all: many of them don’t even know it. So, we found a way to warn them about this, using radio as the main means of communication.
Diretor de Arte: Gabriella Marcatto
Sinopse em Inglês: In Brazil, women still earn, on average, only 70% of what men earn in the job market. And worst of all: many of them don’t even know it. So, we found a way to warn them about this, using radio as the main means of communication.
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