Meio&Mensagem
Publicidade

Wave Festival

Adiado para 2022

Film / Shortlist

Título: Iris & Thula
Agência: Almap BBDO
Anunciante: Mars Pet

Diretor de criação: Luiz Sanches, Bruno Prosperi, Andre Gola, Benjamin Yung Jr., Marcelo Nogueira, Pernil

Redator:: Cesar Herszkowicz

Sinopse: Opens with a lettering: “Based on a true story.” We see a girl at the playground, sitting on a still seesaw, gazing out into the distance. We hear the sounds of other children, but she’s completely alone. Then we see the same girl looking off into the distance in other places: at the pool, at a market, at a large dining-room table. Always totally alone. Then a cat carrier shows up in her living room. The cat opens the carrier and tries to get her attention, without success. She’s painting. After the cat insists, the girl finally looks at her, and they immediately connect. For the first time, we see other people in the shot: the girl’s parents, who are moved by the interaction between the two. Lettering: “Iris has severe autism, but one cat’s curiosity opened up a new world for her”. Finish with scenes of the real Iris and her cat.

Diretor de Arte: Daniel Chagas Martins

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