Mobile / Bronze

Título: Visceral Reality
Agência: J. Walter Thompson
Anunciante: Rede de Justiça Criminal

Diretor de criação: Ricardo John, Rodrigo Grau, Humberto Fernandez, Gustavo Soares e Erico Braga.

Produtor da agência: Marcia Lacaze/ Carolina Florentino

Redator:: Gustavo Soares, Filipe Rosado

Atendimento: Rita Pereira

Produtora de som: Satelite Audio

Outros créditos: Montador: Fred SivieroPós-Produção: Equipe Vetor ZeroFinalização: Equipe Vetor ZeroProdutor Executivo Associado (VR): Eliza Damazio de Mello/ Andre SernagliaCoordenação (VR): Priscila Araujo/ Patrizia FanganielloPós Produção (VR):: Ivan Franco/ Raquel FernandesProgramação (VR):: Kleber Kenyti

Sinopse: By using VR technology we put people inside a crowded prison cell in a 360° experiment to experience injustice. After wearing the VR, people were hosted by a real prisoner who talks about how he ended up being imprisoned for 8 months without ever being tried in court. He also shows the inhuman conditions of a crowded cell. After taking the VR gear off, people face the prisoner, now in real life. Then he speaks about how more injustices can be prevented by having the petition signed.

Designer: Paula Bustamante

URL:: https://vimeo.com/215254772

Diretor de Arte: Erico Braga, Felipe Porto

Produtora: Vetor Filmes

Diretor: Coi Belluzzo e Luiz Evandro

Diretor de Fotografia: Luiz Maximiliano

Sinopse em Inglês: By using VR technology we put people inside a crowded prison cell in a 360° experiment to experience injustice. After wearing the VR, people were hosted by a real prisoner who talks about how he ended up being imprisoned for 8 months without ever being tried in court. He also shows the inhuman conditions of a crowded cell. After taking the VR gear off, people face the prisoner, now in real life. Then he speaks about how more injustices can be prevented by having the petition signed.